Content Writing Ideas
What Your Searchers Want
Properly developed content writing ideas are essential for the health of your online
What is content writing? Basically, I'm just referring to the information (content) that you add to your website or blog.
Your site content needs to not only provide the interesting and reliable information
your searchers are seeking, but it also needs to be presented in a way that effectively tells the search engines how to rank your article in the search results.
content development, keep in mind when writing article content that your free website content must
satisfy several different parties, each of them equally important for
you to "get the click!"
Who are these parties, and what do I
mean by getting the click?
There are four parties that must be
satisfied - your visitors, the search engines, your merchant partners,
and YOU, of course.
When this criteria is met... ...click! Your traffic will increase, as well as your relationships, and inevitably your income.
should you classify these aspects of content writing by importance?
The Importance of Selecting Content Writing Ideas
If you are writing article content just for fun or for your own pleasure, you can pretty much just write whatever pleases you with no thought to anyone else or how/if your content will be viewed on the web.
However, when you are trying to build income through content development there's a lot more to it than that. Yes, you can still write what you love (and so you should), but you when developing your initial content writing ideas, you need to please others as well.
There are many ways to come up with topics for content writing ideas - magazines, books, newspaper advertisements, conversations with people who enjoy the same subject of your niche, etc.
Once you've gotten some basic ideas to pursue, you then need to hone in on specific information people are looking for around that topic, and for that I love SBI's brainstorming tool. It's my secret weapon when developing my initial content writing ideas. ;)
In a nutshell, each article of your site must be a
wining proposition for:
- Your visitors – They are the core of your potential website
business. Without them your business doesn't exist. Write for them.
They will keep coming back if they find what they need.
searchers need information about or a solution to a problem they are
dealing with. Your article writing (content) has to provide quality information
to convince your visitors that you are at least knowledgeable on your subject, if not an expert (even better).
content that a visitor lands on should let your visitors know that they
will find what they are searching for. Otherwise, they simply click
the back button to the Search Engine and say "Who's next?"
- Search Engines
are a big part of your business. They want to list only quality results
to be delivered to their searchers. Let's say, for example, a Web
surfer searches for "Italian pizza." A Search Engine wants to deliver
the most relevant "Italian pizza" information on the Net.
Don’t try to trick the search engines with false or copied content because this will harm your site sooner or later. Google tweaks their algorithms
regularly to eliminate poor results from their listings and allow the
cream to rise to the top. This is to your advantage if you are developing your content writing ideas in a way that allows you to deliver quality content every time.
Having said that, there is a proper procedure to follow when developing your content writing ideas so that the search engines (SE's) will be able to identify and categorize your information and know when to present it to the relevant searchers. This is what makes Sitesell's SBI so great, in my opinion. They not only provide all the tools I need to create successful business websites, they help me stay relevant to the search engines.
- You as site owner
- You must win, too, of course. How? If you are adding value to the
internet marketplace you will succeed as well. Provide simple,
original, and uniquely your own, valuable info, and the search engines will treat you right. As humans respond positively to your site, the SE's
will reward you with higher and higher rankings. Everyone wins!
- Your merchant partners
- For example, let's say that you plan to participate in the Google
AdSense program. By focusing each page clearly on one topic, Google will
be able to deliver contextually relevant ads. That makes Google's
You have to also think about and satisfy
your affiliate partners. They want sales. The best way to deliver
them is through top content that gains your visitors' confidence. Gently
presell and use "in-context" text links to recommend and direct those
visitors to places that you believe deliver superb products with great
Do not reproduce third party articles on
your site. Google may hold you responsible for duplicating material and
breaching copyright. At the very least, you will fail to gain ranking in the
search results, which means the time you spent copying rather than writing article content was a complete waste.
Remember the lines of responsibility. You are held directly responsible for what is on your site.
matter what your business may be, the key is to build excellent content
that is related to the niche of your site. This content will...
- Attract free traffic through the Search Engines, targeted visitors who..
PREsold about you and your business (i.e., become warm, motivated
visitors due to your excellent content writing), and then...
income for you through a variety of monetization models like clicking
on your Google ads clicking on affiliate links or buying your service or
products from your website shop.
Content is king and is always the beginning of the CTPM Process!
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